One of Those Stories You Don't Quite Believe At First

Woman dies after water-drinking contest to win Wii. Because it seems like it might almost be a joke (it isn't), the first thing I thought of was W.C. Fields' famous quote about why he doesn't drink water. I'll let you go to Wikiquote to look it up yourself. Here's a different one: "Horse sense is the thing a horse has which keeps it from betting on people."